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πŸ“ΊSwipe for Advertisers

As a business you can save incredible amounts of money when advertising on our platform as our users pick the ads they want to see - giving you artificial intelligence to increase platform revenue

Increase the efficiency of your marketing with Swipe

Advertisers dealing with conventional platforms encounter significant hurdles due to the platforms' immense size, which makes them challenging to navigate and evaluate in terms of advertising campaign effectiveness. The platforms often offer analytics tools, but conflicts may arise since these tools are provided by the platform owners, creating a principal-agent dilemma. Some advertisers have opted to avoid the challenges associated with traffic from these closed platforms, and third-party analytics suggest that a substantial portion of the traffic may lack value for advertisers.

Publishers also contend with various costs and intermediaries when receiving ads. These include ad serving fees, operational expenses for campaign setup, deployment, and monitoring, as well as fees for publisher analytics tools. Additionally, publishers relinquish a significant portion of their revenue to the same intermediaries utilized by brand advertisers through programmatic ads, thereby reducing net revenue.

Swipe aims to address these challenges by offering digital transparency and enhanced Key Performance Indicator (KPI) metrics for advertising campaigns directed at relevant consumers. Through Swipe, advertisers can execute storytelling campaigns that reach users directly interested in their industry, providing a solution to the issues faced on traditional platforms.

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